Simple YouTube Strategies for Your Business

Video marketing is a must these days, which means it’s time to get to grips with YouTube.

And that means planning your YouTube strategy.

Once you’ve done that, it’s time to create and share great video content that’s valuable and relevant to the audience you want to attract. That’s all well and good, but what kind of video content do you need?

If you follow this blog, you’ll know that I’m a huge fan of Social Media Examiner. Whilst researching this subject, I came across a post on their blog that basically sums up the kind of strategy you need to make a YouTube impact.

I’ll give you the link in a moment, but to give you a flavour of what to expect, they come up with 5 styles of YouTube video that will get you the results you want:

1. Trailer video
2. Videos that share stats that matter to your audience
3. Share a customer success story to establish a good reputation
4. Answer commonly asked questions to position yourself as an expert in your field
5. Create a ‘how to’ video to teach your audience a valuable skill

OK, here’s the link I promised you – Simple YouTube Strategy

It really is worth a look, so grab a coffee and have a read.